Industries / 01
Every channel sells from the same stock.
Storefronts, marketplaces and wholesale portals selling from one available figure, with each order routed to the warehouse or 3PL that should ship it.
Sells through
Holds stock at
Makes
Buys finished goods
01 / What it does for you
The same system, applied to E-commerce.
Six of the seven modules, in the order they matter most for how your products move. Every subscription includes all of them.
Available, not on hand, goes to every channel
Allocated stock is held back the moment an order lands, so storefronts and marketplaces never sell the same unit twice.
One queue for every channel
Direct, marketplace and wholesale orders in one list, allocated and routed the same way.
Own warehouse and 3PL together
Routing rules send each order to the right location; an order can be split when stock sits in both.
Reorder before the stockout
Purchase orders raised against current stock and open demand, received straight into the right location.
Sales by channel
See which channels move which products, from the same records the orders came through.
Sales reach the ledger
QuickBooks and Xero connections carry sales and purchasing activity through without re-keying.
02 / A typical flow
From the first purchase order to the last parcel.

01
An order lands from any channel
Connected storefronts and marketplaces push orders in as they happen.
02
Stock allocates and the order routes
Available falls across every channel; rules pick the fulfilling location.
03
Fulfilment status returns
The channel and the customer see the order move without anyone re-keying it.
04 / Connections
The tools E-commerce businesses already run on
Each integration page lists what syncs and in which direction. Systems that aren’t listed connect through API and file-based integrations.
05 / Questions
Good questions.
Can I connect more than one storefront?
Yes. Each storefront and marketplace is a channel, and all of them sell from the same available stock.
What stops two channels selling the last unit?
Each order allocates stock as it arrives, and the available figure sent to every channel falls immediately.
Something else? Contact us.
Other industries
See it on your numbers
Built around how your products move.
A demo walks through your channels, locations and current systems and shows how they fit together in VentryHub.