A little less chaos. A lot more control.

Inventory / Orders / Operations

Industries / Wholesale

Industries / 04

B2B and direct orders, without double handling.

Wholesale platforms, reps and direct storefronts all order from the same stock, and every order follows the same fulfilment workflow.

how your products move

− □ ×

Sells through

Wholesale platforms

Sales reps

Own storefront

Holds stock at

Own warehouse

3PL

Makes

Buys or makes finished goods

01 / What it does for you

The same system, applied to Wholesale.

Six of the seven modules, in the order they matter most for how your products move. Every subscription includes all of them.

[01]

→

B2B and direct in one queue

Wholesale and consumer orders share inventory and workflow, so nothing is keyed twice.

[02]

▦

One available figure for every buyer

Trade accounts and direct customers see stock that is really there to sell.

[03]

↓

Buy against trade demand

Purchase orders raised with open wholesale orders and current stock in view.

[04]

⇄

Fulfil from the right location

Routing rules send case-quantity orders and single parcels where they should go.

[05]

=

Invoices and bills to the ledger

QuickBooks and Xero connections carry activity through.

[06]

▤

Trade and direct sales side by side

Reports by channel, product and period.

02 / A typical flow

From the first purchase order to the last parcel.

Illustrative transfers dashboard: shipments waiting to pick, in transit and received.
Illustrative data

01

Wholesale order arrives

From a connected platform, a rep or an import.

02

Allocated with everything else

The same available figure direct channels sell from.

03

Fulfilled and invoiced

Routed to a location, shipped, and carried through to the ledger.

04 / Connections

The tools Wholesale businesses already run on

Each integration page lists what syncs and in which direction. Systems that aren’t listed connect through API and file-based integrations.

05 / Questions

Good questions.

Can I manage wholesale and direct-to-consumer orders together?

Yes. B2B and direct orders share the same inventory and fulfilment workflow, so stock stays in sync across both.

Which wholesale platforms connect?

Wholesale platforms connect through API and file-based integrations. Tell us which platform you use and what needs to move.

Something else? Contact us.

See it on your numbers

Built around how your products move.

A demo walks through your channels, locations and current systems and shows how they fit together in VentryHub.